April 28, 2015

The Future is Here: Invisible SPF

Remember last summer when you broke a sweat with sunscreen on? Yep, that cakey white film is thanks to decade’s old titanium oxide. While it acts physically to keeps your skin protected from the harmful rays, it can definitely be a bummer once your skin temperature rises or you want to take a photo, it sets a funny white cast with flash photography.

That’s why we’re so excited for Murad’s Invisiblur Perfecting Shield!  This invisible gel blends together treatment, primer and clear SPF technologies to immediately blur and protect while combating the signs of aging.

You’re getting primer and invisible SPF 30 in one, plus mushroom peptides treat lines and wrinkles by helping aid regulation of collagen and elastin while the soft-focus complex smoothes and blurs imperfections for improved tone and texture.

You may even be able to take a selfie mid-jog, three cheers!

Check out some of our favorite SPFs.

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